Intelligence you can use Now - to increase profits - How to change your cost by a couple of pennies - and get 10-20% Much ORDERS!
- Raise prices - and get Much ORDERS!
Pricing isn't all logic. Folk besides buy at one cost and not at another for psychological reasons - galore of which they don't understand. Yet these psychology-based choices have been documented by evaluation strategy experts in tests of hundreds of millions of consumers. Here's how evaluation psychological science can activity for you.
You probably cognize this psychological quirk
Which of these two prices wish get more buyers?
Yes, the $9.99 cost wish be the winner. The $9.99 cost wish probably pull 10-20% more buyers than the $10 price.
Why? Surely not because of the single penny saved! There is a learned-pattern response in our brains that does us see $9.99 as more lower than $10. And it persists - even as although most of us cognize this trick.
You probably do NOT cognize simply about "magic numbers"
There are galore more such psychological quirks - or emotional reactions to amount - in human brains. Quirks a pricing-strategies-savvy seller must understand in order to generate as galore sales as possible.
Here's an example:
Which of these prices wish pull up to 10% Much ORDERS?
- $9.90
- $9.91
- $9.92
- $9.93
- $9.94
- $9.95
- $9.96
- $9.97
- $9.98
- $9.99
Yes, one of the above prices has been tested in millions of direct mailings and found to get up to 10% more orders than the another prices.
Yet, you needn't spend that kind of money testing them. You can discover the answer in Evaluation Psychological science REPORT.
No time-wasting mumbo-jumbo
The Evaluation Psychological science REPORT contains no textbook theory or page-bulking-up blather. It's simply 11 chapters (56 pages) of evaluation strategies that have real-world testing to back them up:
- When putt cents in your cost is a danger
- The psychological science of negotiating prices
- Psychological tricks in discounting
- Pricing alerts - danger signs that you're seriously underpriced
- How your "decor" is connected to the cost you can get
- How to raise prices without losing sales - what works and why
- How to charge some prices to some groups - lawfully
- How to "hide" cost increases in plain sight
- 2 FREE online testing solutions - so you can test prices yourself
- "Magic" amount that increase orders
- "Bad" amount that discourage orders
- PLUS... a chapter of interviews with Computer network marketing gurus - including Jim Edwards, Anne Holland, Harmony Major, Archangel Nicholas, and Dr. Judith Briles - on what they've found works in evaluation psychology.